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Build, Buy, Business Automation or Borrow? How Talent Leaders Can Navigate the Skills Gap With the Right Strategy (and Tech)

Recruitment Marketing, Tactics, Trends| Views: 36

The workplace is evolving faster than ever. AI is redefining roles. Skill needs shift quarter to quarter. And business leaders are under pressure to do more with less. That’s why more organizations are embracing a skills-first approach that prioritizes capabilities, not just titles. But once you identify a gap, what’s your move?

  • Do you build skills internally?
  • Buy them through hiring?
  • Automate tasks so you can redirect talent to higher-value work?
  • Or borrow skills through short-term or flexible talent?

The answer isn’t one-size-fits-all. But with the right talent acquisition platform, you can make that decision with clarity and act fast.

BUILD: Reskill and Upskill to Adapt to a Changing Workforce

Upskilling isn’t just about internal growth anymore – it’s about workforce survival. As AI and automation reshape work, many employers choose to build new capabilities by reskilling employees into roles that technology can support, but not replace. This approach preserves institutional knowledge and prepares employees to take on higher-value work alongside intelligent automation.

How a talent acquisition platform can help:

CRM engagement data highlights internal candidates exploring new paths or showing aptitude for adjacent skills.
• Job description and skill analytics reveal which roles are most exposed to automation and where to invest in training.
Internal campaigns and mobility workflows connect employees to reskilling programs and future-fit roles.

Example: A financial services firm uses platform insights to identify call center roles at risk of automation and launches an internal program to reskill employees into fraud detection and digital support roles.

BUY: Recruit for the Skills You Don’t Have

When time is tight or skills are highly specialized, hiring is often the fastest solution. But competition is rising and requirements are shifting, which makes finding the right people quickly essential.

How a talent acquisition platform can help:

• Lookalikes surface candidates similar to past top performers based on skills and experience.
AI-powered matching ranks candidates against job needs, reducing screening time.
Programmatic AdTech targets channels most likely to reach qualified candidates.

Example: A retail company expanding its data team uses Lookalikes to find candidates resembling a high-performing analyst hired six months earlier, cutting time to hire in half.

AUTOMATE: Use AI and Intelligent Workflows to Streamline Work

Sometimes the right strategy isn’t to hire at all. Automate tasks with AI that takes on routine, repetitive and rules-based work, so teams can focus on higher-value impact.

The challenge is knowing which roles can be supported by automation – and which skills need to be redeployed elsewhere.

How a talent acquisition platform can help:

• Job and performance data highlight roles with high turnover, low complexity or repetitive tasks – ideal for automation.
• Skill-based job architecture clarifies what work can be augmented with AI and guided by humans.
• Funnel insights reveal where automation could scale labor or reduce dependency on hard-to-fill roles.

Example: A global retailer analyzes hiring data to identify tasks that can be automated, invests in robotics and shifts recruiting toward automation support and maintenance roles.

BORROW: Bring in Temporary or Contract-Based Talent

When the need is temporary – or you’re testing a new function – borrowing talent through contractors, freelancers or staffing partners gives you flexibility without long-term commitments.

How a talent acquisition platform can help:

• Segmented talent pools and workflows support contingent, contract or freelance hiring.
Employee Referrals tools and targeted campaigns help reach non-traditional or gig talent.
• CRM filters let you manage temporary and full-time pipelines in a single view.

Example: A fintech startup launching a new product uses its CRM to build a pool of freelance developers and bring back trusted contractors from past projects, all managed in the same workflow as full-time hires.

Unified Platform, Smarter Strategy

Whether you build, buy, use business automation or borrow, your strategy is only as strong as your visibility.

With a connected talent acquisition platform, you can:

• Spot skill gaps before they slow you down
• Match the right strategy to each hiring need
• Tap into internal, external and contingent talent pools
• Make faster decisions with AI-powered insights

In a world where roles change faster than resumes, agility is your edge.

Ready to decide when to build, buy, use business automation or borrow with confidence? Radancy delivers a single, AI-powered platform that simplifies hiring through intelligent automation, reimagined candidate experiences and accelerated results that reduce costs and maximize ROI. With the Radancy Talent Acquisition Cloud, you can see skills gaps, tap into internal and external talent, and make faster decisions to build the workforce of tomorrow.

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About Mavis Wong

Mavis Wong is a Solutions Marketing Manager for CRM at Radancy, where she develops positioning, content, and go-to-market strategies that help talent acquisition teams build lasting candidate relationships. Passionate about the intersection of technology and storytelling, she brings clarity and creativity to complex solutions. Outside of work, you can find her exploring new trails with her dog or planning her next weekend adventure.

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