Data-Driven Intelligence

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Stop Waiting for a Time Machine: 5 Ways to Make Time Your Ally to Achieve Your Recruitment Marketing Goals

Data-Driven Intelligence| Views: 2140

With 10-plus years in recruitment marketing, I’ve helped many clients hit lofty goals launching new employer brands, career sites and campaigns, or addressing the...

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Quick Application: Your ATS Is Blocking Job Applicants

Data-Driven Intelligence, Programmatic| Views: 1638

“Everything should be made as simple as possible, but not simpler” -Albert Einstein Applicant Tracking Systems, or ATS, are the tool of choice for HR departments to – at...

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Google for Jobs Part 2: The 7-Point Checklist that Will Prepare You for the New World of Recruitment Marketing SEO

Data-Driven Intelligence, Trends| Views: 4002

Last week, we wrote a blog post on what Google for Jobs is, with some initial thoughts around what it means for the future of SEO in recruitment marketing. If you haven’t read...

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Google for Jobs: The New SEO in Recruitment Marketing?

Data-Driven Intelligence, Trends| Views: 3740

Over the past few months, Google has entered the talent management space in a big way and they are not showing signs of slowing down. The first major announcement was their Cloud...

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Application Funnel: Understanding and Optimizing the Candidate Experience

Data-Driven Intelligence, Programmatic| Views: 3930

How to increase the number of quality applicants For over a century, the marketing industry has been using the purchase funnel concept to model the customer journey –...

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