Spencer Parra Author

Spencer Parra is the VP of Product Management for advertising and data products at Radancy. In that capacity, Spencer and his team of product managers, program managers, data scientists, and data analysts work to develop products in a data driven mindset. As the leader of Advertising products, he works to bring a holistic full funnel approach to Radancy’s advertising technology stack with Programmatic Jobs at its foundation. Through data products, he tells the story of media performance via Radancy’s Metrics Gateway and helps ensure data is democratized through Radancy’s unified platform. Spencer came to Radancy from the Perengo acquisition in mid 2019 where he served as Lead Product Manager and a member of the founding team. With Perengo, he worked towards the vision of leveraging the same rigor and concepts from ecommerce advertising technology to the recruitment advertising space. Prior to Perengo, Spencer launched and supported in-app advertising products at Criteo as a solutions engineer. Spencer holds a B.S. in Aerospace Engineering from the Massachusetts Institute of Technology.

Spencer ParraWritten by

TMP Programmatic Jobs: Audience Extension

Candidate Experience, Employer Branding, End-to-End Engagement, Recruitment Marketing| Views: 2670

Push notifications. Video ads. Mailing lists. Text message alerts. Today’s avenues for reaching job candidates are more varied than ever before. This potential for reaching...

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Spencer ParraWritten by

Radancy’s Programmatic Jobs – Part 3: Business Intelligence

Programmatic, Recruitment Marketing| Views: 1508

We’ve already learned that data-driven strategies are an essential part of smart recruitment. Whether a recruitment marketer’s focus is on candidate sourcing, cost...

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Radancy’s Programmatic Jobs – Part 2: Budgeting Intelligence

Programmatic| Views: 1611

Smart recruitment marketers know that recruitment budgeting can make or break a hiring campaign. Making data-driven decisions may mean the difference between fulfilling or falling...

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Radancy’s Programmatic Jobs – Part 1: Campaign Automation

Programmatic, Recruitment Marketing| Views: 1857

The recruitment marketing landscape is evolving alongside the changing behaviors of job candidates. The introduction of powerful technologies for recruitment marketers allows them...

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Putting Candidates at the Center of Your Recruitment Strategy

Candidate Experience, End-to-End Engagement, Expertise & Innovation, Recruitment Marketing| Views: 1746

Today’s competitive hiring landscape brings real opportunity for employers to hone in on effective recruitment strategies. Job candidates now have more choice and control in the...

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