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Programmatic

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Attribution 101: How to Properly Attribute Success in Recruitment Marketing

September 13, 2018| Data-Driven Intelligence, Programmatic| Views: 1273

Recruitment marketers have a lot on their plate when it comes to sourcing job applicants. Whether it’s managing job posts or optimizing the flow of a recruitment funnel, they...

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ELTV: The Vital Calculation for Recruitment Marketers

September 6, 2018| Data-Driven Intelligence, Programmatic| Views: 1526

Loyal and happy customers are the lifeblood of a business, which is why smart marketers create campaigns with customer Lifetime Value (LTV) in mind. LTV is a calculated prediction...

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Goal Setting: How to Properly Set Targets for Recruitment Campaigns

August 30, 2018| Data-Driven Intelligence, Programmatic| Views: 1333

Any effective marketing campaign is built around targets, and the same goes for recruitment. Just as a captain sets sail on rough waters after carefully charting a path, a smart...

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More Jobs, More Skills: Why You Should Embrace Multiple Job Holders in Your Workforce

August 28, 2018| Data-Driven Intelligence, Programmatic| Views: 1482

The U.S. hiring landscape is more complex than ever, as baby boomers retire in droves and millennials enter the workforce with new approaches to work structures. We’re seeing a...

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Hiring for Holidays: How Recruiters Need to Adapt for a Successful Peak Season

August 23, 2018| Data-Driven Intelligence, Programmatic| Views: 1518

For growing businesses, holidays can signal booming sales and increased branding opportunities. Unfortunately, many companies not only miss out on these potential benefits, but...

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