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When it comes to hiring top talent, smart businesses understand that it’s best not to leave anything up to chance. That’s why the most competitive companies today aren’t...
Recruitment marketers have a lot on their plate when it comes to sourcing job applicants. Whether it’s managing job posts or optimizing the flow of a recruitment funnel, they...
Loyal and happy customers are the lifeblood of a business, which is why smart marketers create campaigns with customer Lifetime Value (LTV) in mind. LTV is a calculated prediction...
Any effective marketing campaign is built around targets, and the same goes for recruitment. Just as a captain sets sail on rough waters after carefully charting a path, a smart...
The U.S. hiring landscape is more complex than ever, as baby boomers retire in droves and millennials enter the workforce with new approaches to work structures. We’re seeing a...