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In an ever-changing social media landscape, it’s key to stay up to speed with trends in order to predict audience behavior, identify top tactics and develop a holistic strategy...
Trends and statistics can tell us a lot about what’s successful. When it comes to social media, these facts inform our strategic direction and help us reach our goals. Over the...
Last night, Facebook announced a big change in how its News Feed algorithm will operate. “Facebook was built to bring people closer together and build relationships,” the...
A few years ago, I found myself at an impromptu happy hour with a few work friends. We were a close-knit crew, and were often joined by our significant others. I remember one such...
UPDATE: The wait is over. Earlier this month, Instagram switched on its API for ads, meaning anyone is now able to launch ad campaigns on the Facebook-owned social network. And if...
