Data-Driven Intelligence

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Why Your HR Team Should Think Like Advertisers, Not Recruiters

Data-Driven Intelligence, Programmatic| Views: 1599

There are plenty of similarities between advertising a product and advertising a job opening. Imagine someone shopping online for a new car. They have multiple tabs open,...

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Job Seeker Journey: A Framework to Truly Understand the Job Seeker Experience

Data-Driven Intelligence, Programmatic| Views: 5168

«People ignore design that ignores people.» – (Frank Chimero) Employers need to attract the best talent to achieve recruitment and business goals. By not truly understanding...

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A Mobile Mindset: What You Need To Cater Your Campaigns To Today’s Job Seekers

Data-Driven Intelligence, Programmatic| Views: 1302

If your recruitment campaigns aren’t mobile friendly, then you’re driving away the largest share of the job-seeker market. 68% of all US adults own a smartphone, and they are...

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How Businesses Can Better Empower Their HR Teams

Data-Driven Intelligence, Programmatic| Views: 1189

As technology advances, people are constantly finding new ways to search for a job. Despite such changes, many HR teams are lagging behind. There is increased complexity in...

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How Leading Google’s Mobile Advertising Division Shaped The Way I Think About Recruitment

Data-Driven Intelligence, Programmatic| Views: 1318

Past experience can be your greatest asset when innovating in a new industry. When I was head of mobile advertising for Google (AU/NZ), I encountered a lot of advertisers who...

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