John Elstad Author

John Elstad is SEO Director for Radancy. He’s experienced a lot in his 10+ years of online marketing, but still has a passion to learn something new every day. When John isn’t trying to move up the organic search rankings or distilling analytics, he's usually on the golf course or enjoying a tea party with his three little girls.

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How to Find Job Seekers Who Aren’t Seeking Jobs: Part 1

Candidate Experience, End-to-End Engagement, Expertise & Innovation, SEO & SEM| Views: 721

The term “passive job seeker” is one that we all know well. It’s one thing to grab the attention of a candidate who’s explicitly looking for a particular type of job, but...

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The Value of SEO in this New Era of Work

End-to-End Engagement, SEO & SEM, Trends| Views: 1665

I remember coming out of college back in the Mid-2000s and starting that first “real-job” job search in Chicago after working in college and gaining some experience in...

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Google for Jobs in 2019: The SEO Revolution Continues – Part 2

Data-Driven Intelligence, SEO & SEM, Trends| Views: 2519

Let’s cover the most important stuff first. I finished off part 1 of my Google for Jobs in 2019 post saying that I was going to take a little time off to be a dad again, which I...

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Google for Jobs in 2019: The SEO Revolution Continues

Data-Driven Intelligence, SEO & SEM, Trends, Uncategorized| Views: 2374

“All of a sudden, we’ve lost a lot of control,’ he said. ‘We can’t turn off our internet; we can’t turn off our smartphones; we can’t turn off our computers. You...

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Spamming Google for Jobs – Google’s Next Big Problem to Solve

Data-Driven Intelligence, SEO & SEM| Views: 4673

“Black Hat SEO” has been around for just about as long as Google itself has been. If you’re not familiar with this term, it has to do with the practice of manipulating...

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